About JC Studios Photography, Knoxville

Architectural Photography

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Quality real estate photos are an essential marketing tool as the internet has become the dominant marketing media. According to the National Association of Realtors, “more than eight out of ten home buyers who used the internet in their search reported that online photos and detailed property information were very useful”. Realtor Magazine reports that “homes with professional photographs were found, on average, to be viewed 61 percent more online than others in that price range shot with a lower-end camera.” Also from Realtor Magazine: “That main photo you post of your listing on the Internet–you know, the one that always pops up first and often depends if a buyer will click on it to see more–needs to make a great first impression”.

The New York Times reports “When selling properties online, agents and Web designers say that the pictures buyers see of houses and apartments for sale are often the first – and sometimes the only – chance for a seller to make a good impression. Less-than-flattering pictures can turn buyers off and lead to lonely open houses”.

JC Studios Photography, in Knoxville, TN,  specialize in real estate photography that showcases properties with style and drama; commercial photography services for developers and brokers looking to capture show-stopping images of buildings, offices and retail spaces. Jimmy’s clarity with detail and command of light make him an excellent choice in the realm of architectural photography. His architectural photography projects include churches, office buildings, skyscrapers, corporate interiors, hospitals, and residences. JC Studios Photography is committed to understanding each client’s visual needs and delivering highly illustrative images.

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Commercial Photography

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Commercial photography is photographic work done for commercial purposes, such as for magazine advertising, corporate publications, brochures, restaurant menus, etc. On a basic level, commercial photography involves a client that wants to sell or promote something for which they need photographs taken.

JC Studios Photography offers a range of commercial photography services making your company stand out from the crowd. We excel in our knowledge of digital photography and color management. Our state-of-the-art equipment allows us to provide images that meet the high quality demands for web or print at any size. Photographs that show detailed aspects of industrial equipment, for displays, trade stands, brochures and web use. Both location and studio based options are available. We can produce CD based ‘web galleries’ of your images and will quote for any additional image enhancement or processing work that you may require.

While spending a large part of his career in Los Angeles, Jimmy Chiarella has photographed for clients such as Nestle, Price Pfister, Baldwin Locks, Quickset Locks, JBL Audio, Stadtler Pen Co, Sandel Medical, Fleetwood Motor Homes, Fuji Film, Easton Sporting Goods, Remo, Semco Windows, Faith Promise Church, Strickwood Communications, Vanhoos Co., and Europeon Auto Garage.

JC Studios Photography provides affordable first-class commercial, product, and advertising photography. You can be sure that your photographs will be sharp and convincing sales tools for your marketing campaign.

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Corporate Photography

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Corporate photography is the use of photography by commercial enterprises for any purpose, not just advertising. For instance companies often hire photographers to shoot photos of their employees and facilities for internal reports, quarterly newsletters, annual reports, as well as for Public Relations, recruiting, and many other purposes. In fact, advertising photography is often regarded as its own field separate from corporate photography. Contrary to popular usage, the term “corporate photography” does not refer to any particular style. In fact, various styles and methods of photography such as documentary, contemporary portraiture, architectural, etc… can be used for the purposes of corporate photography. The main goal of corporate photography is to sell and brand. JC Studios photographer, Jimmy Chiarella, works with the business of his clients in mind.

Arguably one of the most important aspects of any marketing campaign is the ability to have a picture speak without saying a word. We have the ability to make your business or your team stand apart from the competition. From high end manufacturing to corporate portraits, JC Studios always delivers.

Food Photography

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“Food photography is a still life specialization of commercial photography, aimed at producing attractive photographs of food for use in advertisements, packaging, menus or cookbooks.” (wikipedia.org)

Food photographs must make food look inviting and appetizing. Whether shooting a seven course meal, or drinks on the patio, JC Studios photographer, Jimmy Chiarella, focuses on the following:

Lighting – Lighting the object in such a way as to create as much shape and texture as possible,
Styling – The way food is set out on the plate is as important as the way you photograph it.
Props – Not having the right prop can mean the difference between success and failure.

From Shutterbug.com: “Food photography is considered one of the most difficult specialties for professional photographers. There is a saying in the industry, “If you can shoot food, you can shoot anything.”

Jimmy’s food photographs speak for themselves!

Some local restaurants Jimmy has photographed include: Sapphire, Puléo’s Grill, Copper Cellar, Calhouns, Vinny & Me, Vlahos, The Buckhorn Inn, The Orangery, Seasons Café, Carmichael Inn, Soups ‘n Such, Peerless, and Altruda’s.

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Nature & Wildlife Photography

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Nature & wildlife photography is all about getting out there and being a part of our natural world. Jimmy Chiarella has a love for all forms of art, but has focused on photography “painting with light” as the natural element with which to work. It is light that brings out the quality of all the subjects we see. Like music, this interplay with the subject can be manipulated and massaged to create a mood, while maintaining a creative composition“. This is the foundation for all of Jimmy’s photographs, no matter the subject. His photographs artfully display the natural elements such as landscapes, wildlife, plants, and close-ups of natural scenes and textures. Most of the images are taken in when natural lighting conditions are best, and that usually means when the sun is low in the sky at dawn and dusk. In the US, the National Parks are one of the best places for photographing nature and wildlife. Jimmy has spent much time in National Parks across the Country, and in Africa, Bali, Indonesia, and throughout the Caribbean.

“Nature photography, when done well, can be a truly emotional experience. You can freeze for eternity, with your camera, a once-in-a-lifetime moment; one that no one will experience ever again.”
(nature-photography-central.com)

It is Jimmy’s goal to help viewers appreciate the awesome beauty of nature.

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Portraits

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JC Studios specializes in portrait photography with quality images that not only capture a person’s physical likeness, but also something of the person’s character. The most important thing about portrait photography is an interest in your subject. Jimmy cares about people. He is genuinely curious about people he has never met and can connect with them in just a few minutes. There is nothing better than to share timeless images from generation to generation. Capture your personal journey with memorable photographs starting from infancy – to high school portraits, engagement photos – to your wedding, your children and your family. Your Life!

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Virtual Backgrounds

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The background is the most overlooked dimension in studio photography. It is the background that helps to make the statement in a portrait. It is the background that supports the subject to create a more innovative image.

Our virtual background system enables us to have a whole world of backgrounds, instantly available, in the studio. Any imaginable scene can be projected including indoor, outdoor, canvas, graphics, and much, much more. It is even possible to create our own background of local importance such as your local sports fields, schools, churches, etc.

Wedding Photography

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JC Studios specializes in capturing candid, artistic moments of you and your families with glamorous style and down to earth emotions. Jimmy approaches weddings and events with a combination of photo journalism & classic portraiture, along with a personal and creative style of digital artistry for high quality and compelling images.

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